Senior Manager Marketing (GrabFood)
9 hari yang lalu

Get to know our Team :

  • We’re a lean team of creative and strategic thinkers, in service of shaping the Grab brand into a loveable powerhouse in SE Asia.
  • We’re guardians of the Grab positioning and voice and are also responsible for campaigns / initiatives that build a consistent yet locally relevant brand regionally.
  • Get to know the Role :

  • Responsible for growing consumer and driver love for the Grab brand.
  • Responsible for increasing brand awareness, consideration, preference / loyalty all with a view to making the Grab business more price inelastic and adding margins to the bottom line through scalable brand marketing programs
  • Turn Grab’s vision, mission and principles into a brand that consumers and passengers understand and form an emotional attachment with.
  • The day-to-day activities :

  • Support and manage the development and planning of the marketing strategy in order to achieve the targets;
  • Lead and develop both digital online and offline activation marketing strategies;
  • Manage Grab’s e-communications;
  • Manage suppliers and ensuring the project delivery is on time and according to budget;
  • Liaising with a range of stakeholders, sales team, suppliers, customers and vendor partners;
  • Assist the Regional Head of Marketing in executing the marketing plan according to budget;
  • Monitor campaigns against KPI’s, and to be fully aware of trends and analytics.
  • The must haves :

  • A minimum Bachelor’s Degree in Business Management of Marketing / Entrepreneurship;
  • At least 2 - 3 years of experience in the relevant field;
  • Fluency and ability to write in Bahasa Indonesia and English;
  • A strong knowledge of Marketing practices;
  • Proficiency in using MS Office tools, such as Word, Power point and Excel;
  • Well organized;
  • Good leadership skills;
  • An excellent administrative skills.
  • Must be a food lover!
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